Titanic Pizza sinks Kentucky Fried Chicken

Titanic Pizza Co from web site image

There aren’t many news items that give me a warm glow of personal satisfaction, but when an item we’d covered earlier regarding American fast food bully Kentucky Fried Chicken – Glad I’ve never financed KFC -reported that the American giant had just backed down over its demands that the Titanic Pizza Co, based in Carnoustie, take the Family Feast off its website and destroy all menus, there was the hint of at least one smug grin in Scotland.

The Carnoustie pizzeria owner rightly decided to stand her ground, and I predicted they would, or should, be the victor in this case, as the American giant had tried to pull the same trick two years ago, when a pub in Yorkshire was also warned to remove the family feast from their menu, but the American fast food giant later backed down, and that should have set a precedent for the failure of any similar bullying in future.

It’s ages since I’ve been in Carnoustie, it’s just not one of my haunts as no events take place there that fall in my diary, although there is an ROC post site there, so I have covered at least one spot in some detail. If I am nearby in future though,while I might not manage a Family Feast, I will make a point of giving them some well deserved custom.

Like the folk that moaned about Google’s Street View invading their privacy, KFC’s daft tactic has done nothing but give Titanic loads of free publicity, as the story has appeared in the papers – with the articles framed an up on the pizzeria’s wall for all to see – and on national television, where the story has been featured as a tale of David versus Goliath. And we’ve featured them twice now as well, so their web presence gets a little boost as well.

The follow-up story has also featured on the BBC’s online news service:

Pizzeria gives KFC finger-lickin’

Also:-

Strathearn Herald KFC drops legal threat over meal

And:-

Daily Record KFC drops legal action against pizzeria over ‘family feast’